The Magpies will celebrate Pendlebury breaking retired North Melbourne legend Brent Harvey's all-time AFL/VFL games record in front of a massive crowd at the MCG on Saturday.
But there is also business to attend to for the Pies (4-5-1), who are winless since Anzac Day and enter round 11 sitting outside the 'wildcard' spots.
"The best way that we can celebrate and honour Pendles is by playing well, so we're dialling really deep into that," Collingwood coach McRae said.
"We're making sure that we're in tune with what we need to manage against West Coast and their strengths.
"We'll put on a good show for our fans and celebrate Pendles the best way possible."
McRae has repeatedly defended Collingwood's management of Pendlebury in recent weeks, denying the West Coast fixture has been "hand-picked" for an easy kill to celebrate the veteran's record-breaking 433rd game.
The 38-year-old, who starred in the Anzac Day thrashing of Essendon, was rested for the draw with Hawthorn and narrow loss to Sydney in the last three weeks.
McRae said those games had given the Magpies belief they could compete at a high level as they seek to break back into the finals picture.
"We're performing really well at the moment in patches and not getting the result in a couple of close games," McRae said.
"At the end of the day we're here to win, and we're judged on our wins.
"We've got ourselves in a position where we think our game's getting in better shape and growing week to week.
"We've been playing arguably the best teams in the competition the last three or four weeks and showing that parts of our game stack up, but we won't be taking West Coast lightly, that's for sure."
The Eagles (3-7) visit the MCG for the first time this season after ending a six-match losing streak with a morale-boosting home win over GWS last round.
"Their pressure was enormous ... so we're going to make sure we're ready and aware of that," McRae said.
Pendlebury's milestone is expected to draw the largest-ever crowd for a Magpies-Eagles home-and-away clash, with about 90,000 fans expected.
"I'm excited for what's been put in front of us," McRae said.
"I've been quite removed from the commercial side of things, clearly that's not my job, but our worlds collide on Saturday.
"There's going to be a great celebration of our club, our history and our past.
"We honour our jumper constantly, we talk about that as our cultural piece and we want to bring our fans along for the ride.
"What a great opportunity to live out our culture."
Collingwood defender Dan Houston (200 games) and Eagles young gun Harley Reid (50) will also celebrate personal milestones in Pendlebury's shadow.
"We want to make sure those things don't get missed because they're big achievements and they make us who they are," McRae said.
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